Daffodil month is an annual national fundraising campaign in Canada to raise awareness for cancer. For 2024, we raised awareness by using Canadian Cancer Society’s symbol of hope —the daffodil— to illustrate the impact that their donations goes towards. By creating blooming daffodils over CCS's areas of impact, we asked Canadians to help hope bloom.
Creative director: Ryan Spelliscy
Associate creative director: Mariam Alqasim, Anita Singh
Art director: Elijah Kamaras-Garland
Copywriter: Eoghan Heneghan
Producer: Ashlie Luthra
Director: Alon Isocianu
Photographer:
CGI & VFX: Reactiv
Editor: Calum Moore
